representation

events - the events happening in the video is daily life the streets are living how they would in real life and not acting for the video its mainly daily life. she walks along LA streets.
issues - the issues in video involve violence, homeless, child crime, litter, social prejudice, urbanisation, multiculturalism, discrimination, individualism. 
social groups - social groups within the video are like the gang and the men listening to music on the corner of the street, also the kids running out of the cage area. able bodied and disabled, ethnic minorities.
individuals - Shara Nelson

Class - working class , homeless , low income area. this is represented with homeless people that can be seen in the video and also gangs and young children getting into violence and crime. represented through low income LA going through different social types.
 Age - diversity of age
Gender -  women, man, able bodied, disabled big men and women, small men and women. women shown to be the same as men.
 Ethnicity - multicultural, this is shown through the shots of mixed social types such as the man dressed in a tribal Indian outfit.
Disability - a man can be seen on a skateboard using it as a way to get around, there are also other disabled people in the video with an elderly woman in a wheel chair getting pushed down the street.

some idea around individualism are reinforced through the range of strong characters presented throughout the video.

the ideas of Capitalism and consumerism are also reinforced. the music video form is promotional product intended to sell the artist as a commodity in order to make profit. its success relies on the consumption of messages and values, to create empathy and position the audience to accept the artist and the meaning behind the song.

preferred meaning, the suggestion that we should feel empathy for social groups who experience discrimination and that we should accept a more vibrant and diverse community
what might effect the preferred meaning, this will depend on the demographic and experience of the audience. it may depend on the view of the artist and the social group audience belong to.