representation - stereotypes

dominant ideology, it could be argued that the dominant social group, by having access to power and means of communication, has control and influences over the way in which other social groups are seen and understood. their social experience, beliefs and values are known as DOMINANT IDEOLOGY. Stereotypes can be seen to work as symbolic codes or signs, stereotypes attach specific values or ideas to that group of people, which are generalised and largely inaccurate, but they become accepted in wider society due to the frequency with which they are used. stereotypes can be positive or negative, the individual, an the social group of the person who constructs the representation. The social group that is being represented.  Stereotypes are created by and widely used in media industry for a number of reasons, They are quickly understood by audiences.

C - CLASS                              CAGED - THIS DOES NOT INCLUDE SEXUALITY, RELIGION, 
A -AGE                                    OCCUPATION, EDUCATION
G -GENDER
E -ETHNICITY
D -DISABILITY